Making a Will at home seems like a great idea. It is a very convenient and might be the only option for some people who find it difficult to leave the house. Sometimes, though, people get, confused about what they can or cannot do regarding this matter. There are many myths which float around that may mislead you or could even lead you to make mistakes when writing your will. Here are the top five myths that exist about writing your Will your self in your place of residence. They are well worth knowing about and may help you to get this matter resolved quickly, cheaply and easily.
1. You must use a solicitor or lawyer to create Your Will.
The first thing that many people think about when considering making a will at home is using the services of a solicitor or a lawyer. This is because many people assume that they have to use somewhat like this because they are creating a legal document. This is entirely untrue. You do not have to use a solicitor. There are many ways in which you can create your Will. These include using the Internet, buying or borrowing a book on the matter or using a specialized firm who might not be solicitors but are professionally qualified to do the job.
2. It is expensive to write your Will.
People often consider the expense of making a will at home to be too expensive. However, there are a variety of ways in which you can get this job done quite cheaply or even for free. For instance, you could use a book from your local public library to learn how to create your Will for your self. This would not cost you anything to what so ever other than the time that you put into it. That are a range of other ways of doing things which will be inexpensive, too.
3. You have to go and see someone to create this document.
This is obviously linked to point number one. It is far from the truth, though. There are various methods that you can employ in order to get this matter resolved without even leaving your house. Some organizations are happy to visit you at home and you can even use a telephone-based service. Of course, you can deal with this matter entirely online, if you wish.
4. Making my Will might hasten my demise
There is no evidence to suggest that getting your matters in order has any effect upon your longevity. Relax, you can deal with this and survive just as long as if you had not done so.
5. I do not need to make a Will.
Many of us believe that we are in a situation that means that we do not have to bother sorting this matter out. For instance, a married person may believe that everything will automatically go to their spouse. This may or may not be the situation. However, even if it is, making a Will at home will mean that the matter is it dealt with far more easily and quickly for your surviving spouse and family. You might be amazed to learn that what happens if you die without getting this matter resolved. Your possessions and savings might even end up going to people that you really do not want to receive any benefit.
Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts
Arabian Horse Marketing
Labels:
Animals Related,
Business,
Marketing
Arabian Horse Source Web Design for Horse Marketing
Unparalleled beauty, a rich history and a unique ability to bond with their owners are just some of the many attributes why Arabian Horses are becoming one of the most popular horse breeds in America. Arabians incredible energy, intelligence and gentle disposition enable riders to excel in most equine sports and activities. It is not a surprise that many are venturing in having Arabian horses as a trade.
With today's prices comparable with other popular breeds, excellent Arabian horses are now accessible to a broad base of horse enthusiasts. And, with more living Arabian horses in the United States than in all other countries in the world combined, America has some of the best horses, horse breeder, horses farms and breeding farms from which to choose. The competition in the Arabian horse trade has now escalated to a larger scale. This is the reason why you need a website for your equine business. If you're not online, you're missing out!
A website is a powerful marketing tool, and in order to be effective, it has to contain certain elements of good design. Developing an effective website and productive internet marketing campaign can seem like a daunting task but if you let professionals work for you, you'll be amazed at how easy it all can be. There are lots of web design companies out there, and as with any investment, you should research the company that you hire to create your internet presence.
Arabian Horse Source, Inc., Arabian Horse Marketing, the leading web design and hosting company for owners of Arabian horses, sport Arabian horse marketing, arab horses, arabian breeders, Arabian horse farms, is just what you need to boost your company's profits. Arabian Horse Source offers e-marketing email services, securing that our clients have the industries most reliable comprehensive hosting solutions.
Arabian Horse Source is pleased to announce a new and innovative way to deliver emails to our newsletter members through our highly successful Email service. We do standard email blasts with or without video as well.
Our eBlasts is considered by customers as one of the most lucrative yet economical service that we offer.
Several things set Arabian Horse Source eBlasts apart from other web design companies. First, we customize each site we build specifically for our clients. Some companies will use a basic template and repeat the same type of design over and over for each client, just changing pictures and colors and fonts. We believe that each business is unique, and deserves a distinctive identity on the web.
Second, we understand the importance of exceptional customer service. We understand that when you want to speak with your web designer, that it's important that you are able to reach someone right away. You can reach our webmaster seven days a week, 365 days a year. We also understand that the internet is a fast moving medium, and that what's news today may not be tomorrow, so making your changes promptly is one of our top goals.
Our sites are designed to deliver the biggest "bang for your buck" and include built in marketing parameters for search engines, professionally written copy, and professionally designed graphics, so that your site will look great on different monitors with different screen sizes, and run equally as well for folks on dial up or DSL.
We also can do html coding so that your site can be found easily through the search engines.
Want more page views? Want more traffic? Trust Arabian Horse Source eBlasts. We also offer complete marketing services including eNewsletters and announcements as well as print advertising and promotions. We do offer marketing consultations, and multi media presentations.
Unparalleled beauty, a rich history and a unique ability to bond with their owners are just some of the many attributes why Arabian Horses are becoming one of the most popular horse breeds in America. Arabians incredible energy, intelligence and gentle disposition enable riders to excel in most equine sports and activities. It is not a surprise that many are venturing in having Arabian horses as a trade.
With today's prices comparable with other popular breeds, excellent Arabian horses are now accessible to a broad base of horse enthusiasts. And, with more living Arabian horses in the United States than in all other countries in the world combined, America has some of the best horses, horse breeder, horses farms and breeding farms from which to choose. The competition in the Arabian horse trade has now escalated to a larger scale. This is the reason why you need a website for your equine business. If you're not online, you're missing out!
A website is a powerful marketing tool, and in order to be effective, it has to contain certain elements of good design. Developing an effective website and productive internet marketing campaign can seem like a daunting task but if you let professionals work for you, you'll be amazed at how easy it all can be. There are lots of web design companies out there, and as with any investment, you should research the company that you hire to create your internet presence.
Arabian Horse Source, Inc., Arabian Horse Marketing, the leading web design and hosting company for owners of Arabian horses, sport Arabian horse marketing, arab horses, arabian breeders, Arabian horse farms, is just what you need to boost your company's profits. Arabian Horse Source offers e-marketing email services, securing that our clients have the industries most reliable comprehensive hosting solutions.
Arabian Horse Source is pleased to announce a new and innovative way to deliver emails to our newsletter members through our highly successful Email service. We do standard email blasts with or without video as well.
Our eBlasts is considered by customers as one of the most lucrative yet economical service that we offer.
Several things set Arabian Horse Source eBlasts apart from other web design companies. First, we customize each site we build specifically for our clients. Some companies will use a basic template and repeat the same type of design over and over for each client, just changing pictures and colors and fonts. We believe that each business is unique, and deserves a distinctive identity on the web.
Second, we understand the importance of exceptional customer service. We understand that when you want to speak with your web designer, that it's important that you are able to reach someone right away. You can reach our webmaster seven days a week, 365 days a year. We also understand that the internet is a fast moving medium, and that what's news today may not be tomorrow, so making your changes promptly is one of our top goals.
Our sites are designed to deliver the biggest "bang for your buck" and include built in marketing parameters for search engines, professionally written copy, and professionally designed graphics, so that your site will look great on different monitors with different screen sizes, and run equally as well for folks on dial up or DSL.
We also can do html coding so that your site can be found easily through the search engines.
Want more page views? Want more traffic? Trust Arabian Horse Source eBlasts. We also offer complete marketing services including eNewsletters and announcements as well as print advertising and promotions. We do offer marketing consultations, and multi media presentations.
Begin on Your Way With Futures Trading
Labels:
Business
Many investors are taking part in futures trading, particularly future contracts. This type of dealing has become widely used due to more liquidity on the market. Oftentimes, the actual delivery of the commodities is rarely taken at the conclusion of the contract period. This will be a brief article which we hope to describe a little more about this type of investing and trading.
Future contracts are not cash commodities; they have a restricted life span. In simple terms this means that as a buyer, you agree to pay a set price on a set date for the underlying commodity. Gains and losses are based upon the actual price and the fixed price agreed on. The futures trader will put a small fraction of the underlying contract, usually from 10-15% margin. This does not represent a down payment; it acts as a performance bond.
This type of trading is frequently more tumultuous compared to the stock market. Future contracts could gain at one time than go downward the next, basically set by variables that are very complicated, thus which makes it very volatile.
There are typically two main groups which will take part in the futures trading sector. One called the speculator and the other being the hedgers. The spectators are ones whom will take the absolute position, basically either long or short on the market. They are by most part called "independent floor traders" or "locals". The locals typically are known to trade for brokerages or personal clients. They often times may also trade spreads. The hedgers are generally consumers or companies whom deal with the trading of cash commodities. Hedgers also use the futures to try to avoid undesirable price movements.
Futures contracts follow rigorous standards. The contract should state which currency, the actual interest rate, the delivery month, the amount of the actual underlying assets as well as units. It should also state the settlement type as in physical or cash and also the last date of trading.
In closing, it is a fact that future contracts are on the most part created solely for the purpose of speculation and/or hedging. This particular market is very actively traded that allows for a multitude of price fluctuations and ranges. Some futures permit trading twenty-four hours a day, and the market also has an excellent liquidity and volume. Every contract area has its own specifications and details and in general commissions tend to be low for future contracts.
Future contracts are not cash commodities; they have a restricted life span. In simple terms this means that as a buyer, you agree to pay a set price on a set date for the underlying commodity. Gains and losses are based upon the actual price and the fixed price agreed on. The futures trader will put a small fraction of the underlying contract, usually from 10-15% margin. This does not represent a down payment; it acts as a performance bond.
This type of trading is frequently more tumultuous compared to the stock market. Future contracts could gain at one time than go downward the next, basically set by variables that are very complicated, thus which makes it very volatile.
There are typically two main groups which will take part in the futures trading sector. One called the speculator and the other being the hedgers. The spectators are ones whom will take the absolute position, basically either long or short on the market. They are by most part called "independent floor traders" or "locals". The locals typically are known to trade for brokerages or personal clients. They often times may also trade spreads. The hedgers are generally consumers or companies whom deal with the trading of cash commodities. Hedgers also use the futures to try to avoid undesirable price movements.
Futures contracts follow rigorous standards. The contract should state which currency, the actual interest rate, the delivery month, the amount of the actual underlying assets as well as units. It should also state the settlement type as in physical or cash and also the last date of trading.
In closing, it is a fact that future contracts are on the most part created solely for the purpose of speculation and/or hedging. This particular market is very actively traded that allows for a multitude of price fluctuations and ranges. Some futures permit trading twenty-four hours a day, and the market also has an excellent liquidity and volume. Every contract area has its own specifications and details and in general commissions tend to be low for future contracts.
How Your Internet Business Benefits From Good SEO
Labels:
Business,
Internet Business,
SEO
For most new internet business owners, the most difficult area of their operation is to direct traffic to their site. With millions of websites competing for readership, this becomes a huge challenge, and one that can only be dealt with successfully through good Search Engine Optimization (SEO). These are practices that can bring your site to the top pages of major search engines such as Google, Bing, Yahoo and MSN. Once your website is optimized with proper keyword selection, content and website design, online readers can easily find your site, as it will be seen among the top search engine results whenever they type in the keywords that you have on your site.
SEO experts can assist you with your online goals, and offer services that will bring your site right in front of your target market. Good SEO professionals are well trained in the key concepts of SEO, which include web design, keyword optimization, content building, link building, article marketing, forum postings, etc. They often keep themselves updated with the latest trends in search engine practices, and are aware of what is being popularly searched at the moment. With various software and online tools, it is now possible to do these tasks and create an SEO plan that suits your internet business requirements.
Doing an SEO campaign can be quite tedious, and not all internet business owners would have the time nor the knowledge to optimize their sites and improve their online revenues. It is a lot easier to just outsource their SEO requirements to reputable SEO companies, that know how to strategize and aim for their target markets. Outsourcing provides many online entrepreneurs the extra time to improve their customer relations, develop new products, conduct research and improve their product lines.
With a good SEO company working with you, you would discover the current trends related to your internet business, that will allow you to customize your site content in a way that is more responsive to your target niche. SEO experts would also advise you on how to "tweak" your site, to help the major search engines index it faster. Once your site shows up in major search engine results, you have better chances to gain online popularity which may convert to sales later on.
If you are a newbie in the online business and you don't really have a lot of budget for advertising and marketing, you can also learn SEO techniques and do the tasks yourself. However, this will take too much time and may take you away from the soul of your business, which is developing and improving your product line to achieve customer satisfaction.
Getting ahead of the competition is an everyday struggle for most internet business owners. With dedication to succeed in your chosen niche, plus smart SEO techniques, you too, can succeed in this field and earn profits, like many internet entrepreneurs have already achieved.
SEO experts can assist you with your online goals, and offer services that will bring your site right in front of your target market. Good SEO professionals are well trained in the key concepts of SEO, which include web design, keyword optimization, content building, link building, article marketing, forum postings, etc. They often keep themselves updated with the latest trends in search engine practices, and are aware of what is being popularly searched at the moment. With various software and online tools, it is now possible to do these tasks and create an SEO plan that suits your internet business requirements.
Doing an SEO campaign can be quite tedious, and not all internet business owners would have the time nor the knowledge to optimize their sites and improve their online revenues. It is a lot easier to just outsource their SEO requirements to reputable SEO companies, that know how to strategize and aim for their target markets. Outsourcing provides many online entrepreneurs the extra time to improve their customer relations, develop new products, conduct research and improve their product lines.
With a good SEO company working with you, you would discover the current trends related to your internet business, that will allow you to customize your site content in a way that is more responsive to your target niche. SEO experts would also advise you on how to "tweak" your site, to help the major search engines index it faster. Once your site shows up in major search engine results, you have better chances to gain online popularity which may convert to sales later on.
If you are a newbie in the online business and you don't really have a lot of budget for advertising and marketing, you can also learn SEO techniques and do the tasks yourself. However, this will take too much time and may take you away from the soul of your business, which is developing and improving your product line to achieve customer satisfaction.
Getting ahead of the competition is an everyday struggle for most internet business owners. With dedication to succeed in your chosen niche, plus smart SEO techniques, you too, can succeed in this field and earn profits, like many internet entrepreneurs have already achieved.
Four Smart Marketing Tips For Your Internet Business Success
Labels:
Business,
Internet Business,
SEO
Some businesses make the mistake of not using the internet to promote their products and services. They do not enjoy the leverage they can obtain from using online techniques to create an internet business that can put them ahead of their competition and gain huge profits. Instead, they continue to use and spend for traditional advertising techniques that are more expensive and less effective.
Even new entrepreneurs can get an edge in a market that is so competitive. The internet presents a lot of opportunities to reach even untapped markets in far places. If you are running your new internet business, you can use inexpensive internet marketing strategies and launch your own campaign, even with a minimal investment. You would only need to understand the nature of your target market, design your campaign and do some of these methods:
1. Launch your company site.
Your main objective is to reach out to thousands of potential buyers through the internet, and you do that by creating a website that presents the products and services being offered by your company. For some who are knowledgeable with website design, this comes as an easy task, but if you are not much of computer wizard, you can engage a company or a freelancer to create the site for you. You would have to select a good website hosting company that can offer you an affordable package.
2. Use social networking strategies.
In today's competitive market, any internet business company will benefit from the social networks that proliferate cyberspace. Twitter, Facebook and MySpace are just some of the popular networks being used by companies to create a following. Even your own competition may already have a Facebook page, and you may also enjoy a mass following by doing the same. With Tweeter, you can post alerts about your new products by "tweeting" a comment or an introduction about it. The viral traffic that these sites create can raise your revenues.
3. Article marketing can do wonders for your site.
Writing articles that say something about your niche and posting these into article submission sites, can increase the backlinks (links pointing back to your site) which is one good internet marketing technique. You will gain more interested readers who may stumble upon your articles and are convinced of your expertise.
4. Post your comments on forums.
Being a member of a forum site that is related to your industry will help you know more about customer buying trends. By posting your comments on topics raised in the forum, you can establish your mastery of the industry and this could entice your readers to visit your site. Again, this is an interesting method of internet marketing that is free and one that allows you to target your own market.
Using these internet marketing methods can expose your products and services to a wider market. However, keep in mind that all these methods take time. There are some internet business owners who choose to outsource these tasks to an expert SEO (search engine optimization) company who can do the tasks faster and more efficiently. This then allows them to focus on product development and serve their customers better.
Even new entrepreneurs can get an edge in a market that is so competitive. The internet presents a lot of opportunities to reach even untapped markets in far places. If you are running your new internet business, you can use inexpensive internet marketing strategies and launch your own campaign, even with a minimal investment. You would only need to understand the nature of your target market, design your campaign and do some of these methods:
1. Launch your company site.
Your main objective is to reach out to thousands of potential buyers through the internet, and you do that by creating a website that presents the products and services being offered by your company. For some who are knowledgeable with website design, this comes as an easy task, but if you are not much of computer wizard, you can engage a company or a freelancer to create the site for you. You would have to select a good website hosting company that can offer you an affordable package.
2. Use social networking strategies.
In today's competitive market, any internet business company will benefit from the social networks that proliferate cyberspace. Twitter, Facebook and MySpace are just some of the popular networks being used by companies to create a following. Even your own competition may already have a Facebook page, and you may also enjoy a mass following by doing the same. With Tweeter, you can post alerts about your new products by "tweeting" a comment or an introduction about it. The viral traffic that these sites create can raise your revenues.
3. Article marketing can do wonders for your site.
Writing articles that say something about your niche and posting these into article submission sites, can increase the backlinks (links pointing back to your site) which is one good internet marketing technique. You will gain more interested readers who may stumble upon your articles and are convinced of your expertise.
4. Post your comments on forums.
Being a member of a forum site that is related to your industry will help you know more about customer buying trends. By posting your comments on topics raised in the forum, you can establish your mastery of the industry and this could entice your readers to visit your site. Again, this is an interesting method of internet marketing that is free and one that allows you to target your own market.
Using these internet marketing methods can expose your products and services to a wider market. However, keep in mind that all these methods take time. There are some internet business owners who choose to outsource these tasks to an expert SEO (search engine optimization) company who can do the tasks faster and more efficiently. This then allows them to focus on product development and serve their customers better.
Can Using Facebook Groups Lead You To Internet Business Success?
Labels:
Business,
Internet Business,
SEO
One of the challenges of an internet business is how to reach your niche market and sell your products and services to a wider market, at the least expense possible. Today, this is actually easier to achieve, because of improved search engine optimization techniques, and the use of free online marketing strategies that can help bring more visitors to your site.
Using social networks, such as Facebook, is one of the many inexpensive yet effective ways to promote your internet business and improve your online revenues. Anyone who is a member of Facebook can create a group and invite their friends and their friend's friends to join in, share information and create an online relationship with people they have something in common with. The members may be living in the same geographical location, may be of the same age group, may be graduates of the same school, or have the same interests. It makes sense then, to use these Facebook groups, because one group already represents a target market which has something in common with each other.
Why Not Use Forums Instead?
One may argue that there is not enough traffic that you can achieve from being a member of a focus group in Facebook, as compared with what one may get from forums. However, one thing that sets forums different from Facebook groups is that in these groups, profiles are often more complete and are easily accessible. It means that the information you may gather from a Facebook group is perhaps more reliable than what you would get from a forum. With Facebook, people work on trust, only making friends with people they know or whom their friends know. On forums, sometimes, people would rather be anonymous, because their comments on something may be considered offensive or unacceptable by others.
When doing your search for keywords that can work for your website, it is actually easier to do the search on Facebook and find the latest discussions related to your keyword. Checking out various forums and then searching for your keyword may take a longer time, as you would have to do a lot of screening in order to get to the relevant information that can help you with your internet business.
Although the demographics that you may find in Facebook mostly compose of younger people, this is now quickly changing as there are now older (even senior!) internet users who are starting to use Facebook. This means a wider audience for your online marketing efforts and tapping on these possibilities may easily spell your internet business success.
Using social networks, such as Facebook, is one of the many inexpensive yet effective ways to promote your internet business and improve your online revenues. Anyone who is a member of Facebook can create a group and invite their friends and their friend's friends to join in, share information and create an online relationship with people they have something in common with. The members may be living in the same geographical location, may be of the same age group, may be graduates of the same school, or have the same interests. It makes sense then, to use these Facebook groups, because one group already represents a target market which has something in common with each other.
Why Not Use Forums Instead?
One may argue that there is not enough traffic that you can achieve from being a member of a focus group in Facebook, as compared with what one may get from forums. However, one thing that sets forums different from Facebook groups is that in these groups, profiles are often more complete and are easily accessible. It means that the information you may gather from a Facebook group is perhaps more reliable than what you would get from a forum. With Facebook, people work on trust, only making friends with people they know or whom their friends know. On forums, sometimes, people would rather be anonymous, because their comments on something may be considered offensive or unacceptable by others.
When doing your search for keywords that can work for your website, it is actually easier to do the search on Facebook and find the latest discussions related to your keyword. Checking out various forums and then searching for your keyword may take a longer time, as you would have to do a lot of screening in order to get to the relevant information that can help you with your internet business.
Although the demographics that you may find in Facebook mostly compose of younger people, this is now quickly changing as there are now older (even senior!) internet users who are starting to use Facebook. This means a wider audience for your online marketing efforts and tapping on these possibilities may easily spell your internet business success.
Know Forum Posting to Avail More Traffic
Labels:
Business
There are many SEOs who are indulge in providing forum posting services to their clients. Such services can be client based also or its upto your own guidelines also. Some of the features of forum posting are doing posting in theme based and popular forums, skilled writers who are knowledgeable on any subject, having two or three anchor text links in signature advertising, meaningful and best posts, posting new threads and reply to the old ones, account signup and profile creation, providing full report in excel format etc. While dealing with such postings, quality content do matter for your forums. So always do take care as quality posts is made to help you to rate posts which is done automatically based on the size of your each and every post, indirectly will enhance your traffic.
The best part of this posting is that offers Direct One Way Incoming links to your web site which is needed for creating one way theme based links. If it is done so then search engines shows that you're going well and do regular indexing of your website along with giving more importance to your website. Forum posting mainly done by experienced writers or posters and sometimes researching too done on certain topics as per the requirement. All these skilled experts keep great knowledge on any subject. Even these experts can post new threads, reply to the old ones on the signature of your website in the signature area. Mostly they post only in theme based forums which is related to your website.
When we take part in your provided task related to your website and postings, then replying to the old threads, is technically known as Forum Posting Services. Your postings will enhance in this seo competive market if you're availing its services. As per the seo experts it carries link back in signature to your website offers direct traffic to your website, as a result the person who reads your post will visit to your website also. Not only this it is counted as one of the main seo options. It is a method of availing one way quality links, and also creating a link of your website keeping target anchor text in the signature line of your postings, which is also known as a signature in the forum.
The best part of this posting is that offers Direct One Way Incoming links to your web site which is needed for creating one way theme based links. If it is done so then search engines shows that you're going well and do regular indexing of your website along with giving more importance to your website. Forum posting mainly done by experienced writers or posters and sometimes researching too done on certain topics as per the requirement. All these skilled experts keep great knowledge on any subject. Even these experts can post new threads, reply to the old ones on the signature of your website in the signature area. Mostly they post only in theme based forums which is related to your website.
When we take part in your provided task related to your website and postings, then replying to the old threads, is technically known as Forum Posting Services. Your postings will enhance in this seo competive market if you're availing its services. As per the seo experts it carries link back in signature to your website offers direct traffic to your website, as a result the person who reads your post will visit to your website also. Not only this it is counted as one of the main seo options. It is a method of availing one way quality links, and also creating a link of your website keeping target anchor text in the signature line of your postings, which is also known as a signature in the forum.
Hire SEO Expert Services To Flourish Your SEO Buisness
Labels:
Business
Its important for a newbie to hire a seo expert for flourishing in seo business. There are many services involved in seo which must be thoroughly studied. The need of such experts come when you want to expan your business market area. Such experts are well rehearsed in search engine marketing and optimisation. They will teach and made you to learn all the basics of premium seo services, newest seo tactics, and strategies so that can able to offer best results to their clients. Besides hire seo expert can offer you specialized seo solutions such as link building, search engine submission, press release submission, general directory submission, social bookmarking, social networking, video optimization, blog submission, classified ads, local SEO optimization and many more.
One more fact has been seein in hiring seo experts is that their functioning is quite strong using ethical seo techniques so that can avail you good PR and increasing traffic of your website. These experts can offer you completely trained and certified seo consultant that will dedicately work for you only. Hire seo expert will provide you daily reporting and ranking updates. These experts are known for their creative skills for promoting ones business. Hire seo expert project costing is very reasonable and unbeatable among expert seo consultants.
Besides above facts, hire seo expert is also indulge in offering sub-services that include high-end technicalities. Some of them like PHP development, ASP.NET development, Shopping cart ecommerce solutions, iPhone application development, Open Source development, Java development, Mobile applications development, Websites development and designing, Database development, Image and Logo Designing, Multimedia designing, Internet marketing with SEO Expert services etc. Having the company of these experts help you not only to grow in seo business but also help you to avoid mistakes. Especially lots of benefits you can avail by hiring the development and programming services such as Best and most experienced developers working for your projects, Best quality work for your business, Work being delivered on time, Time and maximum Cost saving services delivered, Maximum work satisfaction, Business development used as strategy in the development of your projects, and much more.
One more fact has been seein in hiring seo experts is that their functioning is quite strong using ethical seo techniques so that can avail you good PR and increasing traffic of your website. These experts can offer you completely trained and certified seo consultant that will dedicately work for you only. Hire seo expert will provide you daily reporting and ranking updates. These experts are known for their creative skills for promoting ones business. Hire seo expert project costing is very reasonable and unbeatable among expert seo consultants.
Besides above facts, hire seo expert is also indulge in offering sub-services that include high-end technicalities. Some of them like PHP development, ASP.NET development, Shopping cart ecommerce solutions, iPhone application development, Open Source development, Java development, Mobile applications development, Websites development and designing, Database development, Image and Logo Designing, Multimedia designing, Internet marketing with SEO Expert services etc. Having the company of these experts help you not only to grow in seo business but also help you to avoid mistakes. Especially lots of benefits you can avail by hiring the development and programming services such as Best and most experienced developers working for your projects, Best quality work for your business, Work being delivered on time, Time and maximum Cost saving services delivered, Maximum work satisfaction, Business development used as strategy in the development of your projects, and much more.
Web Promotion Company – Helping Your Business Grow Fast
Labels:
Business
A web promotion company can help the businesses attain higher search engine rankings through various techniques like submitting search engine optimized articles on multiple article websites and directories. Article submission on websites is one of the leading sales trends in the web world these days. Websites are turning into a place of investment and higher profits due to higher search engine results and attracting more web traffic owing to publishing of articles, press releases and other useful information on the topics in demand. Writing a number of articles and posting them on a website is difficult for an individual. Thus, one can outsource this work and reap the benefits.
Several companies providing the article submission services have surfaced in the market over the years and most of them are doing well due to the increasing number of websites on the Internet. It is very important to hire the right company for the submission task. A company with experienced web content writers/copywriters/ copy editors who have good knowledge on the subject would be the ideal choice. A good submission from the company would unquestionably bring more traffic and quality links to the website. This can increase the chances of a website to appear on top search engines at higher ranks.
Amount of investment is very significant and hence a check has to be kept on it. A business owner would like to recover the investment as soon as possible. The business should look for a company which can provide good quality articles at reasonable prices. The company should have a good background in the field and samples of their work or any previous work should be analyzed to see if the company can offer the desirable quality of work. The article should incorporate words which are searched frequently by people in search engines as these words can link the user to the website.
This article writing service is in high demand in the cyber space since it has become a vital source of income for several people. Lots of website owners invest a lot of money good quality articles to be published on their websites with the intention of drawing online traffic and making their website prominent in the web world. Article writing encourages sharing of good quality information. Consequently, the World Wide Web has a lot of imperative information on copious websites over the Internet.
Several companies providing the article submission services have surfaced in the market over the years and most of them are doing well due to the increasing number of websites on the Internet. It is very important to hire the right company for the submission task. A company with experienced web content writers/copywriters/ copy editors who have good knowledge on the subject would be the ideal choice. A good submission from the company would unquestionably bring more traffic and quality links to the website. This can increase the chances of a website to appear on top search engines at higher ranks.
Amount of investment is very significant and hence a check has to be kept on it. A business owner would like to recover the investment as soon as possible. The business should look for a company which can provide good quality articles at reasonable prices. The company should have a good background in the field and samples of their work or any previous work should be analyzed to see if the company can offer the desirable quality of work. The article should incorporate words which are searched frequently by people in search engines as these words can link the user to the website.
This article writing service is in high demand in the cyber space since it has become a vital source of income for several people. Lots of website owners invest a lot of money good quality articles to be published on their websites with the intention of drawing online traffic and making their website prominent in the web world. Article writing encourages sharing of good quality information. Consequently, the World Wide Web has a lot of imperative information on copious websites over the Internet.
Benefits of Website Promotion Services
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Business
Website promotion is a lengthy and a difficult process. Website promotion techniques involve optimization of your website Meta tags, increasing link popularity and keyword research. SEO companies offer effectual internet marketing methods and the latest website promotion strategies to render maximum exposure to your website.
Many SEO companies provide the best quality website promotion services for your website. Their dedicated team of SEO professionals helps you to provide the most cost-effective website promotion services which can boost your business by increasing the sale leads. Having a website designed and placing it on the web is not enough. Therefore, you need to employ certain website promotion services. This is where SEO comes into action.
Website promotion services helps you to boosts up the sales leads and return on investment by acquiring top ranking in all the major search engines. With the help of website optimization services, SEO companies make your website search-engine friendly and assist in attaining high rankings on all the major search engines. In order to attain better online presence, it requires using intelligent strategies and a thorough competitive analysis such as keywords analysis, site linkage and influence of Meta tags. We also exchange links with other popular websites to improvise the page ranking of the website. SEO companies offer the following website promotion services:
• An in-depth keyword research and analysis.
• Using all sorts of Meta tags with related keywords.
• Using other tags like image tags, H1 tags etc.
• Unique and relevant content writing.
• Creating content related pages useful for your website visitors.
• Assist you in increasing the back links for your website.
• Creating monthly rank reports.
Some of the benefits of website promotion are:
• Getting the highest return on investment potential.
• Increase the sales volume.
• Add the competitive edge.
• Helps to improve the visibility of your website.
• It helps the business to grow and increases quality traffic to your website.
Today, website promotion is considered as a vital factor for the success of online businesses. Website promotion is one of the most effective ways of promoting your website or getting better ranking in different search engines and boost quality traffic to your website.
Many SEO companies provide the best quality website promotion services for your website. Their dedicated team of SEO professionals helps you to provide the most cost-effective website promotion services which can boost your business by increasing the sale leads. Having a website designed and placing it on the web is not enough. Therefore, you need to employ certain website promotion services. This is where SEO comes into action.
Website promotion services helps you to boosts up the sales leads and return on investment by acquiring top ranking in all the major search engines. With the help of website optimization services, SEO companies make your website search-engine friendly and assist in attaining high rankings on all the major search engines. In order to attain better online presence, it requires using intelligent strategies and a thorough competitive analysis such as keywords analysis, site linkage and influence of Meta tags. We also exchange links with other popular websites to improvise the page ranking of the website. SEO companies offer the following website promotion services:
• An in-depth keyword research and analysis.
• Using all sorts of Meta tags with related keywords.
• Using other tags like image tags, H1 tags etc.
• Unique and relevant content writing.
• Creating content related pages useful for your website visitors.
• Assist you in increasing the back links for your website.
• Creating monthly rank reports.
Some of the benefits of website promotion are:
• Getting the highest return on investment potential.
• Increase the sales volume.
• Add the competitive edge.
• Helps to improve the visibility of your website.
• It helps the business to grow and increases quality traffic to your website.
Today, website promotion is considered as a vital factor for the success of online businesses. Website promotion is one of the most effective ways of promoting your website or getting better ranking in different search engines and boost quality traffic to your website.
Copy Writing Services – Helping you Drive Prospective Traffic to your Website
Labels:
Business
To see whether an article for a web page is correct or not, it is necessary to do copy editing proofreading which means going through the article to check for mistakes, incorrect sentence formation, writing style and overall get up of the article. Web copy writing services are acquired by the companies for promoting any web page or web site. Promoting a web page or site usually means increasing the traffic for that webpage or website.
Involving copy writing services in the internet related business helps a lot. They help in the following manners:-
* Increase the sales of the company by increasing the traffic of the site. They make the site attractive and bring relevant matter into it
* They make as much use of the keywords as possible in the web pages so that it is ranked high during the search engine optimization
* The website should be such that it keeps the user engaged and they keep browsing the site for a lot of time. There should be many things in the site so that users don’t get bored
* Copyediting proofreading then checks whether there are any spelling or grammatical mistakes or not
For making a website work, it is not necessary to spend a large amount of money on the marketing of that even. Even if one spends a lot of money but the content is not good, then also the users will shift to other sites. One must add new pages to the website on regular basis. This will make the site more up-to-date and interesting. Every time a user opens the site, there would be something new for him to read. The content should also be distinctive and different otherwise one can be penalized by Google for duplicity.
Page ranking is also an important thing for the website makers to get concerned over. It can bring lot of traffic and revenue to the site and the company. So, it becomes extremely important to hire expert professionals for content writing services as the content is the most important thing in a website. It has the capability of attracting or distracting the users. Thus, content writing is the most essential thing that should be kept in mind while making a website.
Involving copy writing services in the internet related business helps a lot. They help in the following manners:-
* Increase the sales of the company by increasing the traffic of the site. They make the site attractive and bring relevant matter into it
* They make as much use of the keywords as possible in the web pages so that it is ranked high during the search engine optimization
* The website should be such that it keeps the user engaged and they keep browsing the site for a lot of time. There should be many things in the site so that users don’t get bored
* Copyediting proofreading then checks whether there are any spelling or grammatical mistakes or not
For making a website work, it is not necessary to spend a large amount of money on the marketing of that even. Even if one spends a lot of money but the content is not good, then also the users will shift to other sites. One must add new pages to the website on regular basis. This will make the site more up-to-date and interesting. Every time a user opens the site, there would be something new for him to read. The content should also be distinctive and different otherwise one can be penalized by Google for duplicity.
Page ranking is also an important thing for the website makers to get concerned over. It can bring lot of traffic and revenue to the site and the company. So, it becomes extremely important to hire expert professionals for content writing services as the content is the most important thing in a website. It has the capability of attracting or distracting the users. Thus, content writing is the most essential thing that should be kept in mind while making a website.
Importance of Professionals in Web Content Writing
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Business
Web content writing is a vital thing to learn while making web pages. When a person visits a web site, he/she doesn’t want any kind of obstacle or distraction on that page so that he or she can read the content easily. Generally, a web visitor has nothing to do with the background of the page i.e., the HTML code or graphics.
Many web content writing services are available these days. Hiring these services will add to the sales of the company. A web site content writing professional will make your web page look more happening and give the right kind of information in it, making it more attractive for the web users and this will add to making more money and thus, more sales.
A good content writer will make the web page look much better and make the web page to go higher in the rankings of the Search Engine Optimizations. This would lead to more business in less time and hence more sales.
It has been found that the web users are sometimes very impatient. They want to search the write content in very minor. They do not want to waste their time in reading useless and insignificant content. Thus, web content writing is a very important aspect when making a web site or a web page.
Writing contents for the web is very different from writing something that one wants to print or publish. It requires special skills. It is a type of business; if you want to sell your product one must stand different. The web page or web site is the product in this business. It must be made in such a way that it grabs the attention of the users when they visit the page or the web site. There are certain tips that should be followed while writing content for the web pages that would help in making the web page or website more popular than the others. One must not ignore web site content writing part as insignificant because content is the most important part while making a web page.
Many web content writing services are available these days. Hiring these services will add to the sales of the company. A web site content writing professional will make your web page look more happening and give the right kind of information in it, making it more attractive for the web users and this will add to making more money and thus, more sales.
A good content writer will make the web page look much better and make the web page to go higher in the rankings of the Search Engine Optimizations. This would lead to more business in less time and hence more sales.
It has been found that the web users are sometimes very impatient. They want to search the write content in very minor. They do not want to waste their time in reading useless and insignificant content. Thus, web content writing is a very important aspect when making a web site or a web page.
Writing contents for the web is very different from writing something that one wants to print or publish. It requires special skills. It is a type of business; if you want to sell your product one must stand different. The web page or web site is the product in this business. It must be made in such a way that it grabs the attention of the users when they visit the page or the web site. There are certain tips that should be followed while writing content for the web pages that would help in making the web page or website more popular than the others. One must not ignore web site content writing part as insignificant because content is the most important part while making a web page.
Website Content Writing – an Important Part of a Website
Labels:
Business
The link between content on web had been missing for a while as more focus was laid on creating a pool for functions and technology rather than on the actual content visible online. The purpose for which Website content writing is put up has lost somewhere in the middle of fighting to be at the top. As it is perceived that websites with more features prevail at the top, many websites have turned out to be a disaster due to the rat race. The reasons behind putting up a desirable writing are for letting people follow an action and making the reader intrigued.
Content on a website gets a lot more than hits but customers too. Like a salesman, website content writing is the new tool of promotion to pitch up the sales. The main thing is each word should do the needful to bring the customers to action.
Website copy writing offers web content services to many companies and markets. This has raised the demand of good writing for almost every sector. While developing the content one must keep some parameters in mind as to formulate a basic frame for the write-up. More often than not, content writing is done just for the sake of it and this leaves the website looking isolated and of no use. For every specific industry, the content has to be developed based on some requirements which are different for every industry. The language has to be simple and more specific with the whole idea and objective clear in the content.
Website copy writing is very important as content on a website is more crucial than the features it carries. As it reflects the credibility, most of the visitors rely on the content more than on the graphics employed. One more thing is to make the content persuasive, i.e., writing it down to incorporate with the standards of the company.
With the range of web content services increasing, there is a need to find the web content developer who is at par with the needs. The copy writers or content developers have to be smart and word players making the simple look presenting. People come to visit a website to check the content and not for the pretty designs.
Content on a website gets a lot more than hits but customers too. Like a salesman, website content writing is the new tool of promotion to pitch up the sales. The main thing is each word should do the needful to bring the customers to action.
Website copy writing offers web content services to many companies and markets. This has raised the demand of good writing for almost every sector. While developing the content one must keep some parameters in mind as to formulate a basic frame for the write-up. More often than not, content writing is done just for the sake of it and this leaves the website looking isolated and of no use. For every specific industry, the content has to be developed based on some requirements which are different for every industry. The language has to be simple and more specific with the whole idea and objective clear in the content.
Website copy writing is very important as content on a website is more crucial than the features it carries. As it reflects the credibility, most of the visitors rely on the content more than on the graphics employed. One more thing is to make the content persuasive, i.e., writing it down to incorporate with the standards of the company.
With the range of web content services increasing, there is a need to find the web content developer who is at par with the needs. The copy writers or content developers have to be smart and word players making the simple look presenting. People come to visit a website to check the content and not for the pretty designs.
Content Writers – Scripting Success of Your Online Business
Labels:
Business
If we talk about people who provide web content writing we refer to expert writers who are professionals and who have expertise in providing meaningful text contents to different websites. They specialize in familiarizing themselves with whatever the particular website needs them to compile up. Most of the work of content writers includes marketing of the particular product or writing about the services that that particular website deals in.
Nowadays content writing in India has become a very popular term when we talk about writing content for websites. If you want your website to market your product in the way it is desired to, or wish to take help of the website in expanding your business, you need to take the help of various content writing services in India providing services to your website with the help of content writers. Content of the website needs to be updated on daily basis and an entrepreneur also needs to add more and more pages to the same on daily basis.
The most important feature that every content writer should have is uniqueness and the ability to explore ideas with a hint of freshness every time. One has to make sure that the content is not plagiarized so one has to check the use of similar writing pattern that does shows similar results on the data available on the internet. This can severely lead to the publisher getting penalized by concerned authorities for duplication.
By the use of such content writing services, one can ask for revaluation of the work and can also ask the company to get the desired changes if you don’t like the work at all. The content writing companies are in touch with the clients via email services resulting in the submission of the work electronically.
One should always choose a company that has a team of content writers who have spectacular writing skills and are knowledgeable. The companies should be familiar with the perception of search engine optimization so that one can get effective results. With the help of a skilled content writer who can take your company to greater heights.
Nowadays content writing in India has become a very popular term when we talk about writing content for websites. If you want your website to market your product in the way it is desired to, or wish to take help of the website in expanding your business, you need to take the help of various content writing services in India providing services to your website with the help of content writers. Content of the website needs to be updated on daily basis and an entrepreneur also needs to add more and more pages to the same on daily basis.
The most important feature that every content writer should have is uniqueness and the ability to explore ideas with a hint of freshness every time. One has to make sure that the content is not plagiarized so one has to check the use of similar writing pattern that does shows similar results on the data available on the internet. This can severely lead to the publisher getting penalized by concerned authorities for duplication.
By the use of such content writing services, one can ask for revaluation of the work and can also ask the company to get the desired changes if you don’t like the work at all. The content writing companies are in touch with the clients via email services resulting in the submission of the work electronically.
One should always choose a company that has a team of content writers who have spectacular writing skills and are knowledgeable. The companies should be familiar with the perception of search engine optimization so that one can get effective results. With the help of a skilled content writer who can take your company to greater heights.
How to Become a Good Web Content Writer?
Labels:
Business
A web content writer is the one whose focus area is to give to-the-point information or content to the website. Web content writers should adapt themselves according to the need of the website. The main aim of the website content writer is to adopt any marketing strategy which would eventually increase the sale of the product. Website content writing is an important aspect in writing contents for the internet that is while making web pages.
There are certain tips that should be considered by the web content writers in order to improve their writing skills:-
1. Avoid jargon which means difficult words which the user cannot understand should not be used
2. Avoid big sentences and paragraphs
3. Each paragraph should represent a particular idea
4. Use of appropriate heading and sub headings
5. Unfamiliar and undefined abbreviations should not be used
6. Sentences should be made in active voice rather than passive voice
7. The first sentence or paragraph should contain the essence of the article
8. Listing should be done using number system or by using another kind of bullets
A website content writer should look upon three important things:-
9. The content of the website should be such that the user remains involved in it and keep on browsing for long time. The user should not get bored so that he becomes a regular client
10.Keywords should be used as many times as possible because this will make the web page ranked above than the other pages
11.The site should be user friendly and up-to-date
Website content writing has two important prospects:-
12. Relevance – It means that the content should be appropriate and beneficial for the web users
13. Search ability – It means the use of the keywords should be in such a way that the search engines can find the web page easily and ranks it high
In the long run, it is not necessary that a website which looks pretty might not be able to attract users because content is the most important thing in a web page. Thus, first importance should be given to the content only.
There are certain tips that should be considered by the web content writers in order to improve their writing skills:-
1. Avoid jargon which means difficult words which the user cannot understand should not be used
2. Avoid big sentences and paragraphs
3. Each paragraph should represent a particular idea
4. Use of appropriate heading and sub headings
5. Unfamiliar and undefined abbreviations should not be used
6. Sentences should be made in active voice rather than passive voice
7. The first sentence or paragraph should contain the essence of the article
8. Listing should be done using number system or by using another kind of bullets
A website content writer should look upon three important things:-
9. The content of the website should be such that the user remains involved in it and keep on browsing for long time. The user should not get bored so that he becomes a regular client
10.Keywords should be used as many times as possible because this will make the web page ranked above than the other pages
11.The site should be user friendly and up-to-date
Website content writing has two important prospects:-
12. Relevance – It means that the content should be appropriate and beneficial for the web users
13. Search ability – It means the use of the keywords should be in such a way that the search engines can find the web page easily and ranks it high
In the long run, it is not necessary that a website which looks pretty might not be able to attract users because content is the most important thing in a web page. Thus, first importance should be given to the content only.
Tips To Launch a Web Promotion Company
Labels:
Business
These days business owners spend a huge amount of money and time on the web promotion of their services as well as products. This is because they have realized the potential that appropriate advertising carries. Hence, almost all the online business owners prefer to hire an experienced web Promotion Company for promoting their products and services. Promotion of the products has become necessary for reaching the customers from all over the world. So, if you are planning to start a company for providing these highly in-demand services then here are a few tips that can be of great help to you:
* The foremost step is to select the appropriate field of expertise. In order to become the owner of an efficient promotion company you need to get well acquainted with the basics of all the specific fields
* Make sure to analyze the existing promotional materials from the customer’s company database. Pay attention on their specific business requirements and needs so as to implement explicit website search engine optimization techniques for the promotion of their brand. You also need to keep in mind the content that their company runs, the giveaway materials that are used by the company as well as the sponsors that can be seen in the ads of the company
* Provide your clients with cost-effective ideas for promotion. If possible, try to keep a written record of all the brainstorming and unique ideas so that they can be handy while conducting with future clients
* Another important aspect that you need to consider is the source from which you plan to finance your business. Almost all the companies have start-up costs such as legal and office expenses. Apart from these you also need to keep provision for travel and advertising expenses. So you need to find an appropriate financial institution before starting your new venture
* Hire a consultant for professional guidance in promotional marketing industry. A professional has better understanding of the realistic requirements as well as risk factors of a business
* Last but not the least; you must chalk out a solid business plan for your company so as to provide best promotional and web site optimization services to your clients
* The foremost step is to select the appropriate field of expertise. In order to become the owner of an efficient promotion company you need to get well acquainted with the basics of all the specific fields
* Make sure to analyze the existing promotional materials from the customer’s company database. Pay attention on their specific business requirements and needs so as to implement explicit website search engine optimization techniques for the promotion of their brand. You also need to keep in mind the content that their company runs, the giveaway materials that are used by the company as well as the sponsors that can be seen in the ads of the company
* Provide your clients with cost-effective ideas for promotion. If possible, try to keep a written record of all the brainstorming and unique ideas so that they can be handy while conducting with future clients
* Another important aspect that you need to consider is the source from which you plan to finance your business. Almost all the companies have start-up costs such as legal and office expenses. Apart from these you also need to keep provision for travel and advertising expenses. So you need to find an appropriate financial institution before starting your new venture
* Hire a consultant for professional guidance in promotional marketing industry. A professional has better understanding of the realistic requirements as well as risk factors of a business
* Last but not the least; you must chalk out a solid business plan for your company so as to provide best promotional and web site optimization services to your clients
Link Building Successfully For Free Website Traffic
Labels:
Business
This article is designed to help with one of the most critical parts of Internet marketing: Website traffic generation. It covers techniques that will enable understanding of the powerful options available to you with successful link building for generating free website traffic of interested visitors.
Let's Start With Back Links
These are links from other websites directed back to your website. One of the ways that Google and other search engines learn to love your website is by how many other website owners consider a link to your site worthwhile.
The key is not the quantity of back links from other websites, but the quality of the back links. For quality back links, the sites linking to yours need to be relevant. It's all a game of relevancy and is essential for the success of your website and marketing efforts.
Search engines calculate keyword relevancy based on the percentage of related content found at either end of the link. If content is not related, it will not be considered important and you will lose page rank or be totally ignored by Google's army of spiders.
There are various ways to accomplish this balancing act and stay out of SEO trouble while you're doing it. Many Webmasters have been banished to Google hell for manipulating links to get higher ranking.
Rule: Do Not Get Involved With Link Farms
Link farms are collections of interlinked pages designed to fool search engines into believing that pages are more important than they are. Google is known to use special methods, which penalize link farm sites.
Rule: Stay Out Of Google's "Bad Neighborhoods."
Back links are great ways to get visitors to your website, and one good way to attract attention with the resulting free traffic is with reciprocal link exchanges.
Once again those links need to be quality links from other sites, with content or focus similar to yours. Always check out link-mates and avoid any with too many pages full of unrelated links and links to "Bad neighborhoods."
Google will devalue or ignore a site because of the bad company it keeps or the bad neighborhood it hangs out in, and if your site is linked to it, it can get devalued, dropped in rank, or worse; ignored by the robots completely.
What Makes A "Bad Neighborhood?"
Well, sites that use black-hat methodology to drive traffic for one thing. One of the most predominant black-hat procedures in use is commonly referred to as "cloaking." This is the act of presenting different content to the search engine than to users. Avoid those kinds of tricks intended to improve search engine rankings.
A good test of content is asking the question: "Does this help my users?" or "Would I do this if search engines did not exist?" Also, sites with page after page of outbound links are not good link buddies.
What really makes Google have fits are those pages that you see with no content but are just storage sites for thousands of poor quality links.
Sites that use clandestine Java Script redirects, large sets of poor quality doorway pages, hidden text or hidden links, and pages loaded with irrelevant keywords are all undesirable link companions that can result in your site being devalued or ignored.
Rule: Stay Vigilant
Do good research and be constantly vigilant to make sure you don't become linked to a bad neighborhood. Inbound links cannot be controlled, however Google will cause you to suffer for linking to the bad boys.
There are free tools available for uncovering sites harmful to your link building efforts. Just go to you-know-who and search with the term "bad neighborhood"
(in quotation marks) and you'll find them.
There are certain industries that are notorious for being involved with using spam and link-farming techniques. Two major offenders in this field are the Pharmaceutical and Adult Industries. Unless your business is in some aspect of those two industries, you would do well to avoid them entirely.
While inbound links are good to have, quality outbound links to other high quality or authority sites definitely will help your rankings considerably.
Remember that in order for those outbound links to matter, they have to be within the subject field of your site. Consider these things when you are trying to get traffic and a decent Page Rank for your websites.
It is vital for you to keep good track of which sites are linking back to you. If all the links are outbound from your site and not reciprocated with a link back, the sites on the other end of your outbound links will get the traffic and page rank, leaving you being considered an unimportant website.
If you would like to find several valuable resources for verifying your reciprocal links, just search that term and you will find some great tools available.
Another major contributor to your Internet marketing success is the content of the anchor text of the Back-link (what the link actually says on your site) and how it is using, or not using, the keywords relevant to your site.
A good example: "Click Here" is totally generic and does not actually relate to your website. However the phrase "For a great way to make money online, visit our site," uses your keyword phrase, "make money online" in the hyper-linked anchor text. Search engines love this.
To generate quality links for your sites, you have to know your audience and whom you want to attract. Target your audience and focus your link building efforts on sites within that audience.
When looking for link possibilities, build your directory of sites with themes that complement your site. They need not be identical to yours, but they need to be related in content.
For example if your site is about collecting old fishing lures, a site providing tips on pricing and preserving old fishing lures would be a valuable link, and most of the keywords would be somewhat the same.
A highly beneficial way to find website possibilities for reciprocal linking is via search engines to find the top sites with the same keywords you use. Use several engines and search using your own site's keywords. The sites that come up in the first few places (after the highlighted paid slots) are websites considered important and they have been ranked accordingly. Visit those sites and contact the webmasters for a link.
You will find that the more competitive sites will decline, but don't take that personally. But some will also accept, especially when you offer a link back to them. When that happens you have just added a quality back link to boost your value with the search engines.
Be Cautious
At times you will get offers for a link trade with sites telling you they've put one of your links on their page, and wanting you to reciprocate. Be sure you check that out. If they get a link from you and do not have one back to your site on their links page they are only harvesting your traffic, with no return.
Make sure they have a link on their home page to their link pages also and if they don't, decline the invitation. Google does not spider the link page, and that link would be totally worthless to you.
Rule: Do Not Link To Pages With A Zero Page Rank.
That link will not aid your page rank, and you could be linking to a bad neighborhood or website that has been banned.
Avoid linking to sites that have multiple link pages crammed full of links of all types. Remember the discussion about link farms and you'll recognize it for what it is.
Building A Link Page
Build a link page on your website that gives other webmasters permission to link to yours. Make it super easy for them to do it. Make everything they will need easy to find and right at their fingertips.
Offer several choices for links and make sure there is good separation between them so it's easy to see where one ends and another begins. Also make sure there is a link on the homepage to the links page.
Provide HTML code for your link so they can just copy and paste it on their link page. And before you post the code on your link page for the webmasters to access make sure the URL is correct.
Double-check everything! How would you feel if you published an incorrect link for your own website? I've done it before, and believe me; it's not pretty.
Make sure your keywords are in the linking HTML code. These give your link an extra punch. The search engines pick up the keywords for people searching those phrases, making your link more important to the spiders.
Some Webmasters prefer graphic links. Small colorful banners or buttons hyper-linked to your site are terrific attention-getters make your links stand out in the crowd.
Make absolutely sure to add the HTML "Alt" tag to your graphic link, as search engine spiders do not recognize graphics. They only read tags, so information located will allow the spider to index it.
Do not go overboard with the graphics; be tasteful; a colorful button or small banner is all that's needed. Also put a description with each link on your links page. It's much more professional looking this way and your page will look less like a link farm to the spiders.
The indexing spiders check your links for value and legitimacy and if you have links going out to undesirable places you will be slapped down by the search engines with their "birds of a feather philosophy."
Again, make sure you have a link to your link pages on your home page and any other pages you have on your website so your visitors and the search engines can find it easily.
Contact
Okay, now that we have a good-looking link page, let's examine how to ask for links on other Webmaster's pages.
Before any contacts are made or attempted, use your own keywords and find other sites with good page rank and similar content not directly competing with your page. Visit the page and consider how a link to your page would be a welcome resource for that page's visitors.
A Webmaster will be much more likely to be interested in having your link when they discover you have taken time to visit their page and found benefits your link would add to their site.
If you can, when initiating contact, use the telephone. A personal call to another Webmaster is more likely to get consideration than e-mail from out of the blue. Introduce yourself and tell them you've visited their site and what you liked and found interesting and that you would be interested in setting up a link exchange.
If calling is impossible, compose a well-worded and respectful e-mail and mention some things about the site that you liked and how your link could enhance their visitor's experience. This is much better than just asking for a link without showing the mutual benefits, which link swapping would bring, and shows them you have taken the time to visit their site.
By now you should have some good techniques for successful link building which will generate convertible traffic flow and spread news of your website across the web, cost free.
For you newcomers I hope this article has been helpful in steering you towards becoming successful at one of the many free methods available to you for driving quality traffic to your website.
In the meantime thank you, and may Good Fortune find us all.
Let's Start With Back Links
These are links from other websites directed back to your website. One of the ways that Google and other search engines learn to love your website is by how many other website owners consider a link to your site worthwhile.
The key is not the quantity of back links from other websites, but the quality of the back links. For quality back links, the sites linking to yours need to be relevant. It's all a game of relevancy and is essential for the success of your website and marketing efforts.
Search engines calculate keyword relevancy based on the percentage of related content found at either end of the link. If content is not related, it will not be considered important and you will lose page rank or be totally ignored by Google's army of spiders.
There are various ways to accomplish this balancing act and stay out of SEO trouble while you're doing it. Many Webmasters have been banished to Google hell for manipulating links to get higher ranking.
Rule: Do Not Get Involved With Link Farms
Link farms are collections of interlinked pages designed to fool search engines into believing that pages are more important than they are. Google is known to use special methods, which penalize link farm sites.
Rule: Stay Out Of Google's "Bad Neighborhoods."
Back links are great ways to get visitors to your website, and one good way to attract attention with the resulting free traffic is with reciprocal link exchanges.
Once again those links need to be quality links from other sites, with content or focus similar to yours. Always check out link-mates and avoid any with too many pages full of unrelated links and links to "Bad neighborhoods."
Google will devalue or ignore a site because of the bad company it keeps or the bad neighborhood it hangs out in, and if your site is linked to it, it can get devalued, dropped in rank, or worse; ignored by the robots completely.
What Makes A "Bad Neighborhood?"
Well, sites that use black-hat methodology to drive traffic for one thing. One of the most predominant black-hat procedures in use is commonly referred to as "cloaking." This is the act of presenting different content to the search engine than to users. Avoid those kinds of tricks intended to improve search engine rankings.
A good test of content is asking the question: "Does this help my users?" or "Would I do this if search engines did not exist?" Also, sites with page after page of outbound links are not good link buddies.
What really makes Google have fits are those pages that you see with no content but are just storage sites for thousands of poor quality links.
Sites that use clandestine Java Script redirects, large sets of poor quality doorway pages, hidden text or hidden links, and pages loaded with irrelevant keywords are all undesirable link companions that can result in your site being devalued or ignored.
Rule: Stay Vigilant
Do good research and be constantly vigilant to make sure you don't become linked to a bad neighborhood. Inbound links cannot be controlled, however Google will cause you to suffer for linking to the bad boys.
There are free tools available for uncovering sites harmful to your link building efforts. Just go to you-know-who and search with the term "bad neighborhood"
(in quotation marks) and you'll find them.
There are certain industries that are notorious for being involved with using spam and link-farming techniques. Two major offenders in this field are the Pharmaceutical and Adult Industries. Unless your business is in some aspect of those two industries, you would do well to avoid them entirely.
While inbound links are good to have, quality outbound links to other high quality or authority sites definitely will help your rankings considerably.
Remember that in order for those outbound links to matter, they have to be within the subject field of your site. Consider these things when you are trying to get traffic and a decent Page Rank for your websites.
It is vital for you to keep good track of which sites are linking back to you. If all the links are outbound from your site and not reciprocated with a link back, the sites on the other end of your outbound links will get the traffic and page rank, leaving you being considered an unimportant website.
If you would like to find several valuable resources for verifying your reciprocal links, just search that term and you will find some great tools available.
Another major contributor to your Internet marketing success is the content of the anchor text of the Back-link (what the link actually says on your site) and how it is using, or not using, the keywords relevant to your site.
A good example: "Click Here" is totally generic and does not actually relate to your website. However the phrase "For a great way to make money online, visit our site," uses your keyword phrase, "make money online" in the hyper-linked anchor text. Search engines love this.
To generate quality links for your sites, you have to know your audience and whom you want to attract. Target your audience and focus your link building efforts on sites within that audience.
When looking for link possibilities, build your directory of sites with themes that complement your site. They need not be identical to yours, but they need to be related in content.
For example if your site is about collecting old fishing lures, a site providing tips on pricing and preserving old fishing lures would be a valuable link, and most of the keywords would be somewhat the same.
A highly beneficial way to find website possibilities for reciprocal linking is via search engines to find the top sites with the same keywords you use. Use several engines and search using your own site's keywords. The sites that come up in the first few places (after the highlighted paid slots) are websites considered important and they have been ranked accordingly. Visit those sites and contact the webmasters for a link.
You will find that the more competitive sites will decline, but don't take that personally. But some will also accept, especially when you offer a link back to them. When that happens you have just added a quality back link to boost your value with the search engines.
Be Cautious
At times you will get offers for a link trade with sites telling you they've put one of your links on their page, and wanting you to reciprocate. Be sure you check that out. If they get a link from you and do not have one back to your site on their links page they are only harvesting your traffic, with no return.
Make sure they have a link on their home page to their link pages also and if they don't, decline the invitation. Google does not spider the link page, and that link would be totally worthless to you.
Rule: Do Not Link To Pages With A Zero Page Rank.
That link will not aid your page rank, and you could be linking to a bad neighborhood or website that has been banned.
Avoid linking to sites that have multiple link pages crammed full of links of all types. Remember the discussion about link farms and you'll recognize it for what it is.
Building A Link Page
Build a link page on your website that gives other webmasters permission to link to yours. Make it super easy for them to do it. Make everything they will need easy to find and right at their fingertips.
Offer several choices for links and make sure there is good separation between them so it's easy to see where one ends and another begins. Also make sure there is a link on the homepage to the links page.
Provide HTML code for your link so they can just copy and paste it on their link page. And before you post the code on your link page for the webmasters to access make sure the URL is correct.
Double-check everything! How would you feel if you published an incorrect link for your own website? I've done it before, and believe me; it's not pretty.
Make sure your keywords are in the linking HTML code. These give your link an extra punch. The search engines pick up the keywords for people searching those phrases, making your link more important to the spiders.
Some Webmasters prefer graphic links. Small colorful banners or buttons hyper-linked to your site are terrific attention-getters make your links stand out in the crowd.
Make absolutely sure to add the HTML "Alt" tag to your graphic link, as search engine spiders do not recognize graphics. They only read tags, so information located will allow the spider to index it.
Do not go overboard with the graphics; be tasteful; a colorful button or small banner is all that's needed. Also put a description with each link on your links page. It's much more professional looking this way and your page will look less like a link farm to the spiders.
The indexing spiders check your links for value and legitimacy and if you have links going out to undesirable places you will be slapped down by the search engines with their "birds of a feather philosophy."
Again, make sure you have a link to your link pages on your home page and any other pages you have on your website so your visitors and the search engines can find it easily.
Contact
Okay, now that we have a good-looking link page, let's examine how to ask for links on other Webmaster's pages.
Before any contacts are made or attempted, use your own keywords and find other sites with good page rank and similar content not directly competing with your page. Visit the page and consider how a link to your page would be a welcome resource for that page's visitors.
A Webmaster will be much more likely to be interested in having your link when they discover you have taken time to visit their page and found benefits your link would add to their site.
If you can, when initiating contact, use the telephone. A personal call to another Webmaster is more likely to get consideration than e-mail from out of the blue. Introduce yourself and tell them you've visited their site and what you liked and found interesting and that you would be interested in setting up a link exchange.
If calling is impossible, compose a well-worded and respectful e-mail and mention some things about the site that you liked and how your link could enhance their visitor's experience. This is much better than just asking for a link without showing the mutual benefits, which link swapping would bring, and shows them you have taken the time to visit their site.
By now you should have some good techniques for successful link building which will generate convertible traffic flow and spread news of your website across the web, cost free.
For you newcomers I hope this article has been helpful in steering you towards becoming successful at one of the many free methods available to you for driving quality traffic to your website.
In the meantime thank you, and may Good Fortune find us all.
Keys To Success ... Work Hard At Working Smart
Labels:
Business
Getting more done with less is an art,
It's a quality requiring much heart,
But I must confess
How I turned failure to success
Was to work hard at working smart.
I've heard two schools of thought when it comes to achieving maximum success in a minimum of time. The first school says to work hard, long hours. You know, nose to the grindstone and burning the midnight oil. I've heard many people say that is the only sure way to achieve lasting success.
The other school of thought says to work smart - not hard. The work smart philosophy says "less is better." Delegate, use other people's time, money, and hands as much as you can. They say this is the quickest way to success.
I must admit they both have their benefits and their limits. Through experience I've discovered the best way to achieve maximum success in a minimum of time is to work hard at working smart!
Yes, working hard at working smart will give you the best of both worlds - without the limits each one has by itself.
Here are 7 quick and easy ways to help you work hard at working smart everyday. Brace yourself for some exciting changes, opportunities and discoveries as you apply them.
1. Work hard at being more adaptable to changes. Remember every change that comes your way gives you an opportunity to move ahead of those that won't or can't adapt to sudden change.
2. Work hard at looking for shortcuts in everything you do. Always be alert to easier, more efficient ways of doing your routine task. Can you cut out, reduce, speed-up or combine steps - without sacrificing effectiveness?
3. Work hard at planning ahead as much as possible. The best chess players always think one move ahead. You should always try to do the same. Prepare yourself mentally before you act physically. This alone will help you avoid wasting time and making costly mistakes.
4. Work hard at finding working hard at working smart role models. Always be on the look-out for people who work hard at working smart. Here's a hint; they'll usually be the people who get more done in less time and with fewer resources than others.
5. Work hard at learning quickly from your mistakes and the mistakes of others. You're smart if you can learn from your mistakes, you're intelligent if you can learn from others mistakes - but you're wise if you can do both.
6. Work hard at finding ways to wisely multitask. What's most important about multitasking (doing 2 or more things at once)? Is knowing when to multitask and when not to. Routine task should be multitasked. Detailed, risky, and dangerous projects should not be.
7. Work hard at keeping current on the latest technology related to your task. Allow technology to help you work harder at working smarter. Whatever your task, a gadget, software program or tool exist that can help you do it more efficiently.
It is my hope that these 7 tips will inspire you to think of more ways you can work hard at working smart. The benefits and satisfaction will be well worth your time and effort. - Peace.
It's a quality requiring much heart,
But I must confess
How I turned failure to success
Was to work hard at working smart.
I've heard two schools of thought when it comes to achieving maximum success in a minimum of time. The first school says to work hard, long hours. You know, nose to the grindstone and burning the midnight oil. I've heard many people say that is the only sure way to achieve lasting success.
The other school of thought says to work smart - not hard. The work smart philosophy says "less is better." Delegate, use other people's time, money, and hands as much as you can. They say this is the quickest way to success.
I must admit they both have their benefits and their limits. Through experience I've discovered the best way to achieve maximum success in a minimum of time is to work hard at working smart!
Yes, working hard at working smart will give you the best of both worlds - without the limits each one has by itself.
Here are 7 quick and easy ways to help you work hard at working smart everyday. Brace yourself for some exciting changes, opportunities and discoveries as you apply them.
1. Work hard at being more adaptable to changes. Remember every change that comes your way gives you an opportunity to move ahead of those that won't or can't adapt to sudden change.
2. Work hard at looking for shortcuts in everything you do. Always be alert to easier, more efficient ways of doing your routine task. Can you cut out, reduce, speed-up or combine steps - without sacrificing effectiveness?
3. Work hard at planning ahead as much as possible. The best chess players always think one move ahead. You should always try to do the same. Prepare yourself mentally before you act physically. This alone will help you avoid wasting time and making costly mistakes.
4. Work hard at finding working hard at working smart role models. Always be on the look-out for people who work hard at working smart. Here's a hint; they'll usually be the people who get more done in less time and with fewer resources than others.
5. Work hard at learning quickly from your mistakes and the mistakes of others. You're smart if you can learn from your mistakes, you're intelligent if you can learn from others mistakes - but you're wise if you can do both.
6. Work hard at finding ways to wisely multitask. What's most important about multitasking (doing 2 or more things at once)? Is knowing when to multitask and when not to. Routine task should be multitasked. Detailed, risky, and dangerous projects should not be.
7. Work hard at keeping current on the latest technology related to your task. Allow technology to help you work harder at working smarter. Whatever your task, a gadget, software program or tool exist that can help you do it more efficiently.
It is my hope that these 7 tips will inspire you to think of more ways you can work hard at working smart. The benefits and satisfaction will be well worth your time and effort. - Peace.
Fast Track Your Journey to Home Business Success
Labels:
Business
No one has ever logged onto the Internet for the first time and started pocketing dollars in a really short period of time. As with all things in life, there is a learning curve.
SOME PERSONAL HISTORY
Just a few short years ago, I was a working stiff just like you.
One day, I bought and read a book called "Multiple Streams of Income" by bestselling author, Robert Allen. Immediately, I began my journey.
Every night after work and after my wife and children went to sleep, I would get online and explore different ways of using the Internet to make money.
In the two years that followed, I spent over $10,000 racking up credit card debt buying eBooks, membership sites, special reports, opt-in leads, and joining every "guru" recommended business opportunity that flew into my email inbox.
I stayed up learning, working, and drinking coffee until 5:00 in the morning, month after month filled with the hope of making money online.
In my third year of working part-time to build a home based income, I finally broke through and earned over $100,000 in just twelve months from the Internet.
BECOME THE MASTER OF YOUR LEARNING CURVE
Research the lives of all of the "gurus." The one thing that you will learn is that my own experience is not unique. Most of the high earners on the Internet experienced a learning curve very similar to my own.
Chances are that your curve will also be similar to mine, but it is my hope that you can get to the top faster than even I did. Three years was a long time to struggle, but every ounce of struggle was worth the reward I have finally received.
In order to shorten your own learning curve, you must do a few things differently than the rest of us did. You must become the master of your learning curve.
THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE
There is only one way to shorten the curve on the Internet:
You must plan to succeed!
Here is the deal. Most people put up a freebie website and select a few affiliate programs to add to their website. Right out of the gate, most people are running for the finish line without any real plan in mind.
After a few short weeks, people begin to see the writing on the wall that says, "This is going to be a long hard road."
People check their hit counters daily for six weeks before they realize that getting traffic to their free site is going to be tough.
At this point, they begin developing their first batch of advertising. Then they spend countless months finding places to show their advertisements for free. Some make an even more drastic mistake by blowing thousands of hard earned dollars on their new and untested ads.
These are the people who will learn the facts of life the hard way.
In time, they will learn how to make their advertising work for them, but most will earn very little money from their affiliate programs.
At this point in the learning curve, most people throw up their hands and walk away from their dreams in utter disgust. Instead of a walking away point, this should have convinced the struggling online entrepreneur that they were simply traveling the wrong road.
YOU MUST PLAN TO SUCCEED
From day one, you must begin to learn about the nuances of web promotion. Read everything you can get your hands on. Don't just read the hype, back it up with the opinions of others who have reviewed the same programs before you came along. Learn from their mistakes and successes.
As you begin to learn, you must also look to make a decision. Do you want to step into a pre-built program that is designed to help you to succeed, OR do you want to create a completely new program of which you are the sole owner?
SOME PERSONAL HISTORY
Just a few short years ago, I was a working stiff just like you.
One day, I bought and read a book called "Multiple Streams of Income" by bestselling author, Robert Allen. Immediately, I began my journey.
Every night after work and after my wife and children went to sleep, I would get online and explore different ways of using the Internet to make money.
In the two years that followed, I spent over $10,000 racking up credit card debt buying eBooks, membership sites, special reports, opt-in leads, and joining every "guru" recommended business opportunity that flew into my email inbox.
I stayed up learning, working, and drinking coffee until 5:00 in the morning, month after month filled with the hope of making money online.
In my third year of working part-time to build a home based income, I finally broke through and earned over $100,000 in just twelve months from the Internet.
BECOME THE MASTER OF YOUR LEARNING CURVE
Research the lives of all of the "gurus." The one thing that you will learn is that my own experience is not unique. Most of the high earners on the Internet experienced a learning curve very similar to my own.
Chances are that your curve will also be similar to mine, but it is my hope that you can get to the top faster than even I did. Three years was a long time to struggle, but every ounce of struggle was worth the reward I have finally received.
In order to shorten your own learning curve, you must do a few things differently than the rest of us did. You must become the master of your learning curve.
THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE
There is only one way to shorten the curve on the Internet:
You must plan to succeed!
Here is the deal. Most people put up a freebie website and select a few affiliate programs to add to their website. Right out of the gate, most people are running for the finish line without any real plan in mind.
After a few short weeks, people begin to see the writing on the wall that says, "This is going to be a long hard road."
People check their hit counters daily for six weeks before they realize that getting traffic to their free site is going to be tough.
At this point, they begin developing their first batch of advertising. Then they spend countless months finding places to show their advertisements for free. Some make an even more drastic mistake by blowing thousands of hard earned dollars on their new and untested ads.
These are the people who will learn the facts of life the hard way.
In time, they will learn how to make their advertising work for them, but most will earn very little money from their affiliate programs.
At this point in the learning curve, most people throw up their hands and walk away from their dreams in utter disgust. Instead of a walking away point, this should have convinced the struggling online entrepreneur that they were simply traveling the wrong road.
YOU MUST PLAN TO SUCCEED
From day one, you must begin to learn about the nuances of web promotion. Read everything you can get your hands on. Don't just read the hype, back it up with the opinions of others who have reviewed the same programs before you came along. Learn from their mistakes and successes.
As you begin to learn, you must also look to make a decision. Do you want to step into a pre-built program that is designed to help you to succeed, OR do you want to create a completely new program of which you are the sole owner?
Attacking Business Debt
Labels:
Business
It’s natural to feel a certain measure of despair when your business goes into debt, but if you use it as an opportunity to reevaluate your core assumptions and strategies, then this can also be time to initiate necessary changes and make your business stronger.
Not sure where to begin? Consider some of the following recommendations.
Take your business plan out of mothballs
Intractable debt could be the result of a problematic business plan — one that was either too ambitious, no longer applies, or that simply needs to be adjusted at the edges.
“This is the number one issue for small businesses,” says Jim Harris, President of Seneca Financial Group, an investment bank that helps small, distressed companies with financial restructuring. Harris’ first piece of advice to debt-riddled businesses is “to take a very hard look at your business plan and develop a set of realistic expectations for the coming twelve months.”
Identify superfluous assets
Make a list of your every business asset, including office equipment and supplies. “If you can’t quickly describe what the value of a particular asset is — today — get rid of it,” advises Harris. While this may sound drastic, selling off assets is a great way to increase immediate access to cash.
Of course, this doesn’t mean that you should discard equipment that you can’t sell. If you have an old computer, for instance, it will be of more value on a desktop than in a dumpster. The point is to find expendable assets that can improve your cash flow.
Don’t hold onto inventory out of stubbornness
While enumerating needless assets, you may find you’re reluctant to sell inventory. Since you’ll likely get less for inventory than what you paid for it, this is understandable.
Nevertheless, Jim Harris urges businesses to “get rid of it and turn it into cash.” At least, he explains, “that cash can be used to pay down debt which is probably accruing interest at a much higher rate than you’re ever going to get out of inventory.”
Naturally, the size of the loss you can absorb depends on how bad your debt is. If you’re going to take a very big hit by selling your inventory, weigh that loss against the cost of the interest on your debt.
Evaluate equipment
If, in the process of taking stock of your assets, you decide to keep a piece of equipment, make sure it’s in good condition. This way, says Barbara Weltman, author of J.K. Lasser’s New Rules for Small Business Taxes, you won’t court further debt if you need to replace equipment that’s vital to your business.
Ultimately, prolonging the life of your office equipment is a good business practice that can help you stave of debt in the future. For instance, you can upgrade your computer’s memory instead of buying a new machine.
If looking to refinance, first check your credit report
Whenever you apply for a loan, your credit report is evaluated and scored by the loan provider. If your creditworthiness is determined to be low, you’re in for an uphill battle so check your credit history first.
Refinance
Businesses in distress should consider the Small Business Administration (SBA) as a refinancing source. According to Jim Harris, their loan rates and terms will very likely be more favorable than what you’ll find at a bank.
As a general rule, however, Jim Harris reminds businesses to borrow money to grow their business, not to pay off debt.
Master your cash flow
An important part of conquering debt is getting a very clear idea of your cash inflows and obligations. Simply put, says Jim Harris, if your sources of cash are less than your expenses, you need to cut your expenses back or talk to your creditors about working out an installment plan.
Don’t forget working capital
If you work out a repayment plan with your lenders, don’t forget to factor in your business’ need for working capital. The sooner you bring this up with your lenders, the better.
Treat trade suppliers well
For Jim Harris, this means not financing your business by inordinately delaying payment to suppliers. This is a risky financing method. If you abuse the relationship with your trade suppliers, they may stop doing business with you.
What to consider if you work with a bank on your debts
If you decide to extend an existing loan with a bank, think twice before signing on for increased collateralization, Jim Harris cautions. Securing a loan with this kind of personal guarantee obviously has its risks. Even so, many small businesses are surprised to discover that their personal assets will actually be put on the chopping block if things go badly. In other words, do a gut check and ask yourself just how much faith you have in your business plan.
Another path you can take with your bank lender is to perform a liquidation analysis. A liquidation analysis will indicate how much money your business will need in order to stay open. It also will demonstrate to the bank that your business is worth more open than closed. Once you’ve made your case, you should then be ready to propose a payment plan.
Not sure where to begin? Consider some of the following recommendations.
Take your business plan out of mothballs
Intractable debt could be the result of a problematic business plan — one that was either too ambitious, no longer applies, or that simply needs to be adjusted at the edges.
“This is the number one issue for small businesses,” says Jim Harris, President of Seneca Financial Group, an investment bank that helps small, distressed companies with financial restructuring. Harris’ first piece of advice to debt-riddled businesses is “to take a very hard look at your business plan and develop a set of realistic expectations for the coming twelve months.”
Identify superfluous assets
Make a list of your every business asset, including office equipment and supplies. “If you can’t quickly describe what the value of a particular asset is — today — get rid of it,” advises Harris. While this may sound drastic, selling off assets is a great way to increase immediate access to cash.
Of course, this doesn’t mean that you should discard equipment that you can’t sell. If you have an old computer, for instance, it will be of more value on a desktop than in a dumpster. The point is to find expendable assets that can improve your cash flow.
Don’t hold onto inventory out of stubbornness
While enumerating needless assets, you may find you’re reluctant to sell inventory. Since you’ll likely get less for inventory than what you paid for it, this is understandable.
Nevertheless, Jim Harris urges businesses to “get rid of it and turn it into cash.” At least, he explains, “that cash can be used to pay down debt which is probably accruing interest at a much higher rate than you’re ever going to get out of inventory.”
Naturally, the size of the loss you can absorb depends on how bad your debt is. If you’re going to take a very big hit by selling your inventory, weigh that loss against the cost of the interest on your debt.
Evaluate equipment
If, in the process of taking stock of your assets, you decide to keep a piece of equipment, make sure it’s in good condition. This way, says Barbara Weltman, author of J.K. Lasser’s New Rules for Small Business Taxes, you won’t court further debt if you need to replace equipment that’s vital to your business.
Ultimately, prolonging the life of your office equipment is a good business practice that can help you stave of debt in the future. For instance, you can upgrade your computer’s memory instead of buying a new machine.
If looking to refinance, first check your credit report
Whenever you apply for a loan, your credit report is evaluated and scored by the loan provider. If your creditworthiness is determined to be low, you’re in for an uphill battle so check your credit history first.
Refinance
Businesses in distress should consider the Small Business Administration (SBA) as a refinancing source. According to Jim Harris, their loan rates and terms will very likely be more favorable than what you’ll find at a bank.
As a general rule, however, Jim Harris reminds businesses to borrow money to grow their business, not to pay off debt.
Master your cash flow
An important part of conquering debt is getting a very clear idea of your cash inflows and obligations. Simply put, says Jim Harris, if your sources of cash are less than your expenses, you need to cut your expenses back or talk to your creditors about working out an installment plan.
Don’t forget working capital
If you work out a repayment plan with your lenders, don’t forget to factor in your business’ need for working capital. The sooner you bring this up with your lenders, the better.
Treat trade suppliers well
For Jim Harris, this means not financing your business by inordinately delaying payment to suppliers. This is a risky financing method. If you abuse the relationship with your trade suppliers, they may stop doing business with you.
What to consider if you work with a bank on your debts
If you decide to extend an existing loan with a bank, think twice before signing on for increased collateralization, Jim Harris cautions. Securing a loan with this kind of personal guarantee obviously has its risks. Even so, many small businesses are surprised to discover that their personal assets will actually be put on the chopping block if things go badly. In other words, do a gut check and ask yourself just how much faith you have in your business plan.
Another path you can take with your bank lender is to perform a liquidation analysis. A liquidation analysis will indicate how much money your business will need in order to stay open. It also will demonstrate to the bank that your business is worth more open than closed. Once you’ve made your case, you should then be ready to propose a payment plan.